Jeremy Clarkson reveals plans for show to rival The Celebrity Traitors and it'll be 'bigger' than Clarkson's Farm
Jeremy has been discussing his grand plansJeremy Clarkson is planning a highly ambitious television project that will be “bigger and better” than Clarkson’s Farm – and on the scale of The Celebrity Traitors.
Speaking at the Royal Television Society London Convention, the presenter said TV needs bolder ideas to compete with social media.
Jeremy, 66, offered no format details for his new show, but instead set an imposing benchmark for whatever follows his Prime Video farming hit.
Jeremy Clarkson teases huge new TV show
While chatting at the Convention, which was held in London’s Kings Place, Jeremy shared his views on the current TV landscape.
Jeremy confirmed that he and his team are currently considering what will come after Clarkson’s Farm. Filming has finished on Clarkson’s Farm series six, while discussions about a seventh series remain open.
Former Top Gear star Jeremy said the team is favouring larger projects made in smaller numbers.
“We’re currently thinking about what we’re going to do after Clarkson’s Farm and it’s going to have to be something bigger –
to stand out, to protect us from the onslaught from underneath,” Jeremy said at the event.
“It has to be unbelievably ambitious, like, where people go, ‘What the [bleep] are you doing? that’s an incredible show!'”
Jeremy said the follow-up would need to be “ambitious” and capable of cutting through online competition.
He then name-checked The Celebrity Traitors as a strong example, praising its celebrity casting and calling it “a great show”.
Jeremy Clarkson proposes ‘Britflix broadcaster merger’
The new-show tease formed part of a wider warning about traditional television’s battle for attention.
Jeremy argued that conventional programmes about cooking or gardening now face endless specialised social-media content.
He joked such formats struggle to compete “unless they’re cooking on the moon”. His answer is a single British operation combining the BBC, ITV, Sky, Channel 4 and Channel 5.
He dubbed that imagined service Britflix and said pooling resources could protect British production talent.
Jeremy said the broadcasters could “all club together and make good programmes”.
However, his vision would involve producing larger, better programmes in smaller numbers instead of maintaining today’s schedules.
“Television has to get bigger, lose scheduling and get better,” he said.
Is Clarkson’s Farm returning for series 7?
Clarkson’s Farm has reached a clear production milestone, with the sixth series now wrapped. Jeremy said the final filming day had just taken place before his convention appearance.
Attention is already turning towards a possible seventh series, but neither Jeremy nor Prime Video has confirmed it.
Given its popularity, we’ll be amazing if we don’t see Clarkson back on his farm for another run.
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