Dragons’ Den series 22 finally returns with episode 9 after months of repeats – so what are the pitches tonight?

As is tradition, four aspiring business owners have a huge chance to make their dreams come true when they pitch their idea to the five multimillionaire investors – Peter Jones, Deborah Meaden, Touker Suleyman, Sara Davies and Steven Bartlett.

It’s make-or-break time for the Dragons’ Den hopefuls, whose pitches include reusable tins, T-shirts for neurodivergent people, luxury skincare, and a virtual gifting app. Here’s everything you need to know about the pitches on Dragons’ Den series 22, episode 9.

Dragons’ Den pitches: Dabba Drop

London-based food delivery entrepreneur Anshu Ahuja arrives in the Den with her fledging business Dabba Drop. It’s a reusable tin delivery service inspired by India. She describes her business as being “centred around sustainability and health”.

Dabba means box in Hindi, and the plastic-free, reusable containers are widely used in India. But it’s not about the containers as such… It’s about what comes IN them. Dabba Drop offers chef-made, plant-packed “wholesome” curries in reusable dabbas. The food is delivered, and you just have to heat it (in the dabba it came in) and serve when you’re ready to eat.

Who isn’t appalled by the amount of waste generated by the takeaway industry?

There is a slight catch, though. At the moment, the delivery service is only available in zones 1 to 3 of London. And the price – which is currently £45 a serving for two (four dishes) as a one-off. This includes the £15 dabba fee which you can keep. If you subscribe, it’s £30 including delivery.

Current menus include a Punjab selection, as well as Delhi, Pakistan, Jamaican, and Kuala Lumpur.

Anshu wants £100,000 in exchange for 3% equity in the business. But will any of the Dragons like the business enough to invest? Touker says the evaluation is “crazy”, while Peter Jones says Dabba Drop is a “really intriguing brand”.

Sara describes the food as “absolutely gorgeous”, but will she put her money where her mouth is?

The Fidget T – T-shirts for neurodiverse people

Next up, Derbyshire-based father and son Matt and Max Palfrey unveil their T-shirts for neurodivergent people – The Fidget T.

Eleven-year-old Max is the brains behind the operation, aka the inventor. Together, they pitch their sensory T-shirt with built-in pop fidgets.

Each sensory Fidget T’shirt has encased seams, soft fabric, peel-off label, and hidden pop fidgets. The T-shirts come in white, black, light blue, pink and khaki green. And sizes start at age three upwards to 16+.

Each item of clothing costs £19.99. If you buy two, you get free UK delivery.

Matt and Max- who are both neurodivergent are asking for an investment of £50,000 for 10% equity.

Stephen Bartlett, who has ADHD, wants to know more about the duo’s vision for the future. Meanwhile, Peter Jones thinks the idea has to be licensed to other companies in order to work.

Dragons’ Den series 22 pitches: Luxury skincare Azio Beauty

French-born Jonathan Penna pitches his skincare Azio Beauty. His aim is to provide luxury skincare without the high price tag.

Jonathan promised that Azio Beauty is “changing the face of luxury skincare”. Whereas the beauty industry often sells products for up to 12 times their manufacturing cost, Axio Beauty sells “cutting-edge, anti-ageing skincare solutions at prices that respect your budget”.

The company “eliminates unnecessary intermediaries”. Products start with a Rejuvenating Night Cream, Intense Lifting Day Cream, and Intense Firming Face Serum, which all cost £24. The Age-Defy Tinted SPF Perfector comes in at £27, while the Intense Lifting Eye Serum costs £29. There’s also a Lift Factor Neck & Chest Cream (£27), and collections starting at £53.

Deborah calls Jonathan “really impressive”, but she sees “trouble ahead”. Will the USP – the cheaper price tag – actually be his downfall?

Virtual gifting app Prsnt

Brighton-based business partners and friends Omid Moallemi and David Parr are hoping their virtual gifting app Prsnt will win over the Dragons.

They describe the app Prsnt as “a digital gifting app that lets you send real, branded gifts instantly using just someone’s phone number – no address needed, no wrapping, no waste”.

The platform is about “helping people express love, connection and thoughtfulness in the moments that matter”.

The app that lets you send and share gifts directly from any smartphone, and is partnered with over 100 of the UK’s high street brands. The gifts are “delivered instantly” and “arrive digitally wrapped for the receiver to scratch away and reveal what’s inside”. Brands include Amazon, ASOS, Starbucks, John Lewis, and Bloom & Wild.

They want £90,000 for 4% in their company. But will any of the Dragons part with a five-figure sum?

Read more: Guest judge Trinny Woodall swears at business entrepreneur over pitch as she guest stars in Dragons’ Den series 22

Dragons’ Den series 22 episode episode 9 airs on Thursday, July 31, 2025 at 8pm on BBC One.