Quantum Marketing

4:00 PM to 4:30 PM

Sunday 18 October

L'Oréal's Strategy for a New Era of Beauty

Season 2 Episode 4

Asmita Dubey, L'Oréal's global chief digital and marketing officer, unpacks how the century-old brand is adapting to the influencer economy and beauty technology.

Quantum Marketing airs on Bloomberg HD at 4:00 PM, Sunday 18 October.

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