Quantum Marketing

11:00 PM to 11:30 PM

Wednesday 21 October

Qualcomm's Effort to Market the Invisible

Season 2 Episode 5

Raja Rajamannar sits down with Qualcomm Chief Marketing Officer Don McGuire to discuss transforming invisible infrastructure into a consumer brand as AI moves into everyday devices.

Quantum Marketing airs on Bloomberg HD at 11:00 PM, Wednesday 21 October.

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