Inside McVitie's at Christmas

4:30 PM to 5:30 PM
Sunday 30 November
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Inside McVitie's at Christmas

One of Britain's best-known biscuit brands gear up for their busiest time of year. Facing an ultra-competitive Christmas market, this programme reveals how McVitie's attempt to stay ahead of their rivals, including a very special twist on the iconic Penguin bar and the creation of a brand-new product - the white chocolate digestive

Inside McVitie's at Christmas airs on Channel 4 HD at 4:30 PM, Sunday 30 November. (Subtitles, repeat, audio description.)
Topics
News ➝ Current Affairs
Documentary
Jeremy Daldry
Executive Producer
Will Smith
Executive Producer